SUPPORTING LOCAL CHARITIES

AND SCHOOLS IN La Crosse

Know an Organization That Needs Silent

Auction Donations?

Know an Organization That

Needs Silent Auction Donations?

I'd Love to Help.

Hi, I'm Sandy Helfrich

Hi, I'm Sandy Helfrich

Owner of Sandy Helfrich Photography. I've been photographing families, newborns, children, high school seniors, and business branding in La Crosse since 2010.
I’ve always been drawn to photographs that show connection, the little looks, the closeness and the relationships that make a family feel like home. Before becoming a photographer, I worked in human resources, then stayed home for a few years when my kids were little. That season made me even more aware of how quickly life changes and how meaningful it is to preserve the people we love.

Through Sandy Helfrich Photography, I get to show families how they are seen by others, loved, connected and worth remembering. It’s also why giving back matters to me. I love supporting organizations that care for the people and families who make our community stronger.

When I’m not behind the camera, you’ll probably find me drinking coffee, playing card games with my family, camping in the summer or walking our dogs, Sadie and Nova. My husband Dave and I live in La Crosse, where we’re enjoying this season of parenting three adult kids who are starting their careers and finishing college. I’m grateful to call this friendly, community-driven, river-and-bluff-filled area home.

— Sandy

What Auction Winners Experience at Sandy Helfrich Photography

What Auction Winners Experience

at Sandy Helfrich Photography

Here's What I Donate to Community Auctions:

01

Professional Design

Consultation

Professional Design Consultation

I meet with the family in their home first to measure wall spaces and plan wardrobes. We design a plan for wall artwork to fit their home's specific style before the photo session.

02

The Cinematic Reveal

The family sees their portraits for the first time at their ordering appointment. It's an emotional, celebrated event where I guide them through the selection process so they're never overwhelmed.

03

Finished Heirloom Art

I handle every detail from concept to final delivery. The winner receives finished, museum-quality artwork ready to be enjoyed on their walls, not files that get stuck on a hard drive.

Because of this full-service approach, the donation from Sandy Helfrich Photography typically earns the organization $500–$1,000+. This helps the organization reach its fundraising goals faster.

Do you know of an organization looking for auction donations?

Let us know the organization name and if you have their contact information and we will reach out to them!

© 2026 Sandy Helfrich Photography. La Crosse.